CPG clients, booked on your calendar. Every week.
Road to Rev is the dedicated outbound sales team for B2B service businesses selling to CPG brands. We handle prospecting, cold calls, email, LinkedIn, and physical postcards so your pipeline fills while you focus on delivery.
Three steps to a full calendar
Rev Roadmap call
We learn your business, your ideal CPG clients, and the competitive landscape you're selling into. From there, we map the outbound strategy most likely to fill your calendar with qualified meetings.
System build
Over two weeks, we build your lead lists, write your email sequences, configure your sending infrastructure, train your dedicated sales rep, and set up your live reporting dashboard.
Outbound execution
Our team takes over your prospecting. Cold calls, email follow-ups, LinkedIn outreach, physical postcards, and lead qualification. You focus on delivery while your client list grows.
What's included
Every engagement covers four outbound channels plus full operational support.
Built for one industry. Yours.
Most lead gen agencies assign your account to a generalist rep who also books meetings for insurance companies, law firms, and roofing contractors. They do not know the difference between a co-packer and a 3PL. Our team does one thing. We help service businesses land CPG clients.
Every Road to Rev rep talks to CPG brand owners, marketing directors, and ops leads every day. They know what a broker does, why Q1 budget cycles matter, and how to reach a VP of Operations without sounding like a telemarketer.
“Road to Rev gave me the tools to find the balance between automation and genuine quality leads. Clear, practical, no fluff. Just systems that actually work. Highly recommend for any founder trying to grow smart.”
This is built for you if...
- You sell to CPG brands and want to grow your client base faster than your current efforts allow
- You have tried running outbound yourself or with an agency and want a dedicated CPG specialist instead
- You have worked with an agency that did not understand your buyers or deliver consistent meetings
- You want outbound run by people who already know CPG buyers, not generalists learning on your budget
- You want a dedicated outbound function without the cost and overhead of building the team in-house
Investment
Engagements start at $2,500 per month with a per-meeting performance component. Every tier includes a dedicated Sales Development Representative, multichannel outreach, lead list building, and a live reporting dashboard. Pricing scales with your outbound volume and growth goals.
What happens next
Book a 20 minute call
Pick a time on the calendar. No prep on your end. We ask about your business, your buyers, and your pipeline. You leave knowing if outbound is the right next move.
We show you the playbook
We learn about your business and your buyers, then walk you through exactly how we run outbound for CPG service businesses.
You choose the tier that fits
We walk you through the available tiers. You pick the one that matches your volume and growth goals. You are live two weeks from your kickoff date.