Fulfillment Heros: 4 booked calls in the first 30 days for a Texas 3PL
Key metrics from the first 30 days
The business
Fulfillment Heros is an owner-led, Texas-based 3PL built on a simple promise: big capability with genuinely personal service. They handle same-day order fulfillment with nationwide reach, and have served more than 55 brands across ecommerce, subscriptions, retail, and Amazon.
Their edge is the part larger networks tend to lose at scale. A responsive team that knows your account, direct access to the warehouse floor, and custom workflows built around each brand instead of forcing every client into the same box.
The goal
Fulfillment Heros wanted to grow its roster of brand clients without pulling the team off the fulfillment work that earns their reputation. The goal was a steady, predictable source of new conversations with the kind of brands they serve best.
Rather than add outbound to an already full plate, they brought in a specialist partner to run a dedicated client acquisition channel aimed at growing consumer brands that need a flexible, hands-on 3PL.
The approach
We ran our full outbound engine at the brands Fulfillment Heros is built to serve, growing consumer brands that value responsive service and custom workflows over a faceless network. That focus kept the pipeline full of real fits, and let their team stay on operations while the conversations came in.
Every channel, working together
The campaign ran four channels at once: handwritten mailers that physically stand out, US based cold calls from reps who know the space, personalized email outreach, and LinkedIn outreach. A brand might get a mailer, then a call, then a follow up email, each touch reinforcing the last instead of a single message hoping to land on its own.
Qualified, then handed off
We opened the conversations, surfaced the brands with genuine interest, and handed booked calls straight to the Fulfillment Heros team to close in their own voice.
The takeaway
In the first 30 days, the system produced 10 positively engaged leads and 4 booked calls with brands that fit the Fulfillment Heros profile, delivered to their team to pursue. A new, predictable channel for client growth running alongside the operations work, without adding to their team's plate.